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HESTON BLUMENTHAL’S EASTER INTERNET FRENZY

2014 Mar 17th 14:25 PM

17031401

Some may remember Heston’s epic orange-filled Christmas puddings selling online for up to £155 on eBay, with some eager eBayers listing their stock at £250 each.

The Heston from Waitrose range originally launched in 2010 with his Hidden Orange Christmas Pudding raising the barrier for premium desserts. Following his sell-out success Heston is now turning his skills to deliver this Easter’s must have!

Only 8,000 hand-crafted eggs have been made for Heston’s range to be sold for £20 in Waitrose with the expectation to fly off the shelves and on to eBay.

 

Heston commented on his limited edition creation: ‘Shoppers will open the packaging to find a dark chocolate velveteen egg, which has been hand sprayed with chocolate to give an unusual velvet effect, lightly coating the 65per cent dark chocolate shell beneath.’

‘When you crack it open you discover six mandarin ganache chocolate filled speckled hen eggs on a nest of vanilla flavour edible shredded paper.’

‘The citrusy notes of the chocolate eggs against a light backdrop of vanilla in the shredded paper combine in perfect harmony.’

What do you think? Will Heston pull off another chocolate-y internet frenzy? We won’t have long to find out, Heston’s Easter range launches in store tomorrow! 



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